- Information. We read to learn stuff about God and his work in history (by which I mean the past, the present, and the future).
- Insight. We read for the "Aha!" moments, the times that we recognize a new truth about ourselves or about how to live life wisely and well in God's sight.
- Intimacy. We read to spend time with the Triune God, engaging in the deeply personal conversation with the human race initiated by the Father concerning the Son inscripturated through the Holy Spirit.
Now the fact is, you're not going to experience all three of these every time you read the Bible. That's totally okay. For one thing, not every passage of Scripture lends itself to each of these three things equally, and for another, God gives us what we need when we need it, which will vary from day to day.
But it's also worth noting that different approaches to reading the Bible tend to produce different results. The biggest factor is how much we read or try to focus on at a time. To oversimplify it for the sake of a rule of thumb, reading big chunks (like in a read-through-the-Bible-in-a-year plan) most readily yields information, reading medium-sized chunks (say, half a chapter in the epistles) produces insight, and repetitious meditation on very small portions (like a verse or two) is the most fertile for intimacy.
Of course, as I said, this oversimplifies matters greatly—the correlation is not neatly one-to-one as my rule suggests, and of course we can receive information and insight at the same time, for example. We're also capable of reading a large section, narrowing to a smaller subsection within it, and narrowing still further to a tiny portion during a single time of reading. But I mention this because keeping it in mind as you read the Bible may help you to get the balanced diet of information, insight, and intimacy that you need.